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How to set a price before going to launch a product on the market?

As a software product, how to set minimum price, price retail and the cost of software.

First you must find out what your costs are to develop and maintain that: based on the number of copies you plan to sell, What price you need to charge to stay in business. Then sanity check with other comparable products on the market. If your burden, then make sure the buyer is the additional value that justifies the extra cost.

Somebody set up us the ‘TAG’!!

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