The Italian fashion in the Renaissance
The period after the 11th century was the development and mastery of Italian fashion. The development of art was as its peak. Great Italian artists such as Leonardo da Vinci gave one of his greatest masterpieces. The Italian fashion was also influenced by the art during this period. Great attention was paid dresses to extravagant. The wealthy merchants with a lot of money at his disposal were willing to spend lavishly on expensive clothes. They showed their power and status of competition dress extravagantly. Intricate designs made with complex fashion. Like the current fashion, would not be wealthy businessman wearing dresses that were outmoded.
There was increased consumption of fashionable fabrics with a greater emphasis on the quality of textile fabrics. The demand for materials in high-quality fabrics designed to the manufacture of fine fabrics.
The tissues used were the same and were very expensive fabrics materials such velvets and brocades. Garments men were short and broad, with long robes decorated with ribbons and jewels. Richly decorated hats of different shapes corresponding to their costumes.
The decline of Italian Fashion
The Gothic style, which is simpler style was popular in Italy and Italian fashion influenced. The prevalence of Spanish fashion led to a decline in fashion Italian. The attention shifted from the Italian fashion for hundreds of years. For centuries, the Italian fashion faded into the fashion world.
The Renaissance Italian Fashion
Post Second World War, Italy exported fashion items and leather accessories. It was a Florentine businessman effort Giovan Battista Giorgini who tried to bring Italy into the global fashion world.
There was a resurgence of Italian Fashion on 25 February 1951, when Giovanni Battista Giorgini held a fashion show in Florence. Giorgini keeping in mind the audience threw a fancy party at his villa. He had invited buyers and journalists to cover the show. The models were noble men and women who were dressed in flamboyant Italian ballroom. Giorgini wanted to show that these expensive clothes are worn by rich influential persons easily. The success of the fashion show became night. In July 1952, Giorgini again organized a successful fashion show with names such as Capucci, Valentino and Armani became instantly.
Until 1970 the fashion was mainly for the rich and famous. With the change in time, the Italian fashion concentrated and designed fabrics for the common man. In the decade from 1970 to 1980, Milan became a fashion landmark and has created the current trends, such as pants jeans and mini skirts that are affordable for ordinary people. The most stylish and trendy clothes were available for the common man at a low price.
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