Case Maccase

Case Maccase

According to a recent survey of 105 CIOs in the U.S. by Sanford Bernstein and published by Financial Times, business is "still not convinced by the iPhone.

"… The findings, part of a larger study that found a more conservative IT spending this year compared to 2007, suggest that deciphering the business market can be a challenge to Apple, which hopes to sell 10 million iPhones later this year.

"Our survey suggests that corporate iPhone use CIO will be driven by employees purchasing their own iPhones, rather than company-wide deployment, "wrote Toni Sacconaghi, an analyst at Bernstein Research. "If this continues, ultimately, may limit iPhone penetration into the enterprise space. …"

Personally, I think you can not right now. BlackBerry and the company now behind them (RIM) have a well thought out process for all their current offerings. Apple encryption does not offer the BlackBerry BES servers do. The iPhone is a very fun phone to use …. and can increase productivity …. but it is a challenge to the right BlackBerry now.

There are some other differences between the two device technologies that also affect this question.

1) By not having a BES (Blackberry Enterprise Server) that the iPhone is missing some features that are important to enterprise customers. Killing distance is probably the most critical as a lost device or stolen can contain any information that the company does not want exposed outside of the corporation. With a Blackberry on a BES a single command the device is cleaned of any useful information. OTA (Over The Air) compliance with the password requirements and the like are another powerful tool for enterprise IT and security people have into account. To my knowledge there is no equivalent to the iPhone. There are others, but from a business perspective these are probably the most critical.

2) Applications …. While there are some applications for the iPhone really good out there, it seems that there is a lack of business focus with them so far. That may change if iPhones important to acceptance of the company, but I can see the possibility that these devices may experience a similar problem that we saw in the MAC. In other words, the lack of applications business for a long time because the business world had standardized on another technology platform. Basically, a situation like PC versus MAC. In this case, RIM / Windows Mobile / Palm versus iPhone. Make sure the iPhone could achieve in the long run, but is that enough to make a difference?

3) Security …. OK, the iPhone has TLS. Some versions of the Blackberry have FIPS 140-2. This means that meets the standards of the federal mandate and necessary for virtually all agencies federal. This means that the same rules that apply in many state agencies as well. This means that the same rules apply to many companies that make business with these agencies. Unless the iPhone complies with this rule is excluded from its use to these companies and agencies.

4) Features …. The difference keyboard appears to be mentioned often. For many that is enough to keep them using their Blackberry. However, for many employers, the entertainment center of the iPhone is enough to make them attractive. Many companies feel their employees from distractions and that is enough. Why put a device in your hands that makes it so easily distracted?

To summarize, I think the BlackBerry is fairly safe for now. Nothing says the iPhone can not deal with the shortcomings is to be more attractive to the company. But are not there today.

Michael is the owner of FreedomFire Communications….including Michael also authors Broadband Nation where you’re always welcome to drop in and catch up on the latest BroadBand news, tips, insights, and ramblings for the masses.

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